ViewpointOne — AdRoll Campaign

AdRoll social media web campaign introducing ViewpointOne as a bundled software subscription targeting the construction industry for seamless real time data sharing between job site, office and team to increase productivity and cut costs to help construction companies complete projects on-time and within budget. The campaign surpassed expectations by over 20 percent of previous such roll outs. Within the first 10 days of release, it produced the following metrics: Impressions: 31,850,678 Clicks: 81,341 Click through rate: .22% Conversions: 577